Return to Headlines

PSJA ISD alumni leading major roles in tejano music industry

 PHARR – Several Pharr-San Juan-Alamo ISD (PSJA ISD) alumni had major roles in the production of the 39th Annual Tejano Music Awards (TMA) held Nov. 16 in San Antonio. 


Among the PSJA High School alumni involved included: TMA Producer Juan Alvarado (Class of 1990); TMA Scriptwriter Dr. Joel Nava (Class of 1990); and, TMA Videographers Israel Galindo (Class of 1981) and Erasmo Cervantes (Class of 1985). The four alumni were part of the PSJA High School TV Production Program. 


“Everything I am doing now is rooted from my experiences at PSJA,” said Dr. Nava. “The PSJA TV Production Program opened my eyes to this field and prepared me for the real world.” 


Alvarado remembers finding out about the PSJA TV Production Program during a field trip in elementary. 


“I first learned about the program during a PSJA Children’s Show we went to with my class at Ford Elementary,” said Alvarado, who also produces the show ‘Amamos La Musica’ with Hermes Music. “As soon as I saw the older kids filming, I knew I wanted to be a part of it.” 


In addition to PSJA alumni having lead roles in producing the 39th Annual Tejano Music Awards, two PSJA North High School alumna and Tejano artists were also part of the program. Magali Delarosa (Class of 2004) performed during the event and Sarah Monique (Class of 2006) was nominated as "Best New Female Artist." 


According to Monique she is excited to perform in her hometown for the first time alongside the PSJA Mariachi Maravilla de San Juan at the upcoming PSJA Family Posada to be held Friday, Dec. 13 at the PSJA Administration Building in Pharr. The free event is the third of several planned to celebrate the district’s 100-year legacy and will feature festive foods, fun games, and special performances. 


"We invite everyone to come out and join us for this free event,” said Monique who credits her passion for music to her experiences as a 4-year PSJA North Band clarinet player. “This is going to be an amazing show you don't want to miss.” 


At PSJA ISD, students can choose from numerous superior fine arts programs such as Theatre, Band, Orchestra, Choir, Jazz Band and Mariachi. In addition, as part of the district’s Early College Program, high school students can choose from several fields of study like the School of Arts & Humanities offering the Advertising/Public Relations Academy or Graphic Design Academy. 

For more information about programs offered at PSJA ISD, visit


PSJA ISD alumni leading major roles in tejano music industry

From left Tejano Music Awards (TMA) Scriptwriter Dr. Joel Nava (PSJA High School Class of 1990) and TMA Producer Juan Alvarado (PSJA High School Class of 1990).


 Alvarado - From left Tejano Music Awards (TMA) Scriptwriter Dr. Joel Nava (PSJA High School Class of 1990) and TMA Producer

From left Tejano Music Awards Videographers Israel Galindo (Class of 81) and Erasmo Cervantes (Class of 85).

Sarah Monique

 Tejano Star and PSJA North HS Alumna Sarah Monique was nominated as "Best New Female Artist" for the 39th Annual Tejano Music Awards.


PSJA North Class of 2004 Alumna and Tejano Star Magali Delarosa performed during the 39th Annual Tejano Music Awards.